Thursday, May 24, 2007

 
posted by Sarah Krasley @ 12:03 AM
OK. As a tribute to one of my The Village Green Preservation Society (Hot Fuzz) by The Kinks"top ten favorite albums of all time, I had to repost this festival! It is going on May 24-25th.

From creativematch.com:

Visit London will be kicking off its “Village London” campaign by covering Trafalgar Square with 2,000 square feet of green turf on 24-25 May, transforming one of London’s most iconic attractions into “London’s village green”.

A leading global city, London can also claim to be a diverse collection of villages and one of the greenest capitals in the world. During the two-day event people will be able to take advantage of the green space to have a picnic or just soak up the atmosphere and relax in a deck chair.

A new section on Visit London’s website at www.visitlondon.com/villages will be dedicated to London villages. Visit London will also be producing 500,000 printed guides in association with Time Out. These will be distributed with Time Out and the Evening Standard as well as in Tourist Information Centres and through face-to-face distribution. There will also be outdoor advertising in London and South East England.

Visit London’s Chief Executive, James Bidwell, said: “From the rural feel of areas like Bexley Village and Wimbledon, to urban villages like Marylebone and even Canary Wharf, the campaign will help everyone discover Village London.”

After the event the turf, which will come from a sustainable source in the Vale of York, will be transferred to Bishops Park in Hammersmith and Fulham, where it will be planted beneath an avenue of majestic plane trees close to the River Thames and Fulham Palace.

Global Cool, the celebrity backed climate change campaign, will be working with Visit London to make the Trafalgar Square village green carbon neutral. Global Cool will advise Visit London on how to reduce the event’s carbon footprint before offsetting any remaining emissions.


www.visitlondon.com

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